Every business has letters to send to both partners and customers, and every letter must be delivered in an envelope. Envelopes are every bit as important as the materials contained with in them. The more professional, personal, and high quality the envelope looks, the more likely it is that it will get opened.

Corporate identity envelopes

Corporate identity envelopes should include your full-color logo and address. They can also include a few graphic elements such as circles, lines, squares and swooshes if it works with your design.

Marketing envelopes

Marketing envelopes (teaser envelopes) are those where you include an offer, tagline, images, etc., on the envelope's front and/or back. This is heavily employed in the consumer sector as well as business to business.

Plain envelopes

Plain, white envelopes cater to human curiosity. "Who sent this?" Studies have shown that plain, white envelopes, yield a higher response rate than teaser envelopes.

So, which envelope type should you use? The answer is "all of them." Perform tests and track your response rate to see which performs better. No matter what you ultimately find to be more successful, you should repeat you mailings. For best results space your mailings six weeks apart.

Ready to get started? We offer two color printing on #10 envelopes and letterhead.